A career in Sponsorship Sales
A career in Sponsorship Sales
We work with Global B2B media, marketing and events businesses
From large well known PLC’s to exciting start-ups
Our clients work from their office, home or a flexibly
Sponsorship sales executives (or a business development manager as they are also known) play a critical role in supporting the advancement of the conferences and events. Their primary function is to connect with companies to position the projects and conduct a sophisticated value-led sales. So your primary objective is to sell sponsorship and digital packages to businesses.
You will normally have access to a database of well organised leads to generate business from but it is important to recognise events require new sponsors to grow, therefore new business development will always be a key requirement of the role.
Sponsorship sales executives work to personal and often team targets.
A typical working day
- Conduct your own research, approaching cold leads, following up on strong leads and raising sponsorship capital for the event / portfolio.
- You will likely be on the phone for at least two hours (outbound calls) a day, talking to companies in the UK and overseas.
- You will pitch the opportunity to sponsor events to decision makers and influencers
- You will write sales emails, briefs, proposals
- Manage your own sales forecasting and reporting
- Organise your plan for the day, week and month
- Book and conduct meetings and presentations
- Manage your own pipeline of sales
- Updating and collaborating with your team
- Keep the CRM accurately updated
Your background
- Educated to degree level
- B2B sales experience required gained from; recruitment, media, events, delegate, sponsorship sales or Tech sales etc
- Evidence of continued personal development
- Demonstrate a solid understanding of insight and value-led sales
- Proven track record of success
- Excellent team player
- Ability to articulate confidently over the phone and deliver a first-class customer experience.
- Excellent communication skills – must have the ability to engage with C-suite and senior executives with pan-regional responsibility
Please contact helen@jbrecruitment.co.uk to find out more about a career in Sponsorship Sales.